Good points. When I get a figure that comes in anything other than a well cushioned plain box, I think "there was some money that could be saved". Yes its nice to have a nice box art photo, or a fancy wooden box. But, if that is adding to the cost, I say lose it. I don't believe I have ever used any instructions that come with a figure. Perhaps some with complicated horse tack, or other intricate parts, it might be needed, but I'm betting we could all do without it. Box art is again nice, but I could do without it, it has little bearing on the quality of the kit, and if there are pics of a finished example on the manufacturers website, great. As far as price vs. quality goes, I think there are those who are willing to accept lesser quality for a lower price, or aren't aware of what they are getting. But if my experience with the S&T figs is any indication, the quality gap may be negligible. Again it comes down to this; what has been tried is not working. Doing it more and expecting better results isn't going to achieve anything. I am sorry to say, but in business, cutting out the middle man has always been a step in cost saving, and would also allow a manufacturer control over whom they sell to. With the tools that are available these days, creating a website with ordering, accepting payments through paypal, calculating shipping and paying for it online, doing it yourself is not that daunting. Perhaps not ideal, but yelling "shame on you" over and over isn't doing anything.
Jason, boxart or a fancy box does not make much of a price difference to the kit costings. Neither does cutting out the middle man. Recasters don't care. There are loads of examples of recast kits without boxart and fancy boxes, and a lot of smaller manufacturers have no middleman, same as some of our own products. Yet they were still recast, even if prices were reasonable and well below average prices of similar products. We can't give them out for free as we have to pay taxes on our sales, which the recaster probably does not....
Another example, a lot of companies are releasing products using Kickstarters to try and get some cash flow before general release. And yet they are still recast, despite reduced prices and offers of free kits at pre-order. So changing the business model does not always work.
Manufacturers always strive to reduce the final product price, but at the end of the day, if less sales are being generated with every release, the price will go up. It's all relative. If they previously sold 300, and now they are selling 100, this unfortunately is reflected as the biggest cost (the sculpting and casting) would be the same whether they sell 300 or 100.
What guarantees are there regarding the quality of metal or resin used by the recasters? What guarantees are there that the recast metal does not contain lead, or that the resin used is of safe standards? The reality is that once a number of manufacturers are forced to close down, you can be assured that the recasters will continue to thrive as they will feel empowered to keep generating OOP kits....Their prices will start creeping up, as they are already doing on some sites... on some kits the price difference between the recast and the original is just a few pounds!
Our last release was 3 years ago to date. Taking one single kit down off Ebay or AliExpress takes a lot of man-hours, so again, it all comes at a cost to us all. The worst thing of it all is that as a manufacturer you are made to feel that you are the bully for trying to take someone's shop down! You have to justify every picture, every description of your product and produce hard evidence for this, FOR EACH AND EVERY KIT.... It is painful and soul-destroying so yes, we are at a crossroads now.
Have you any conception how painstaking it is to double-check customer orders and addresses with known recasters; to what lengths they go to in order to get the products by using third parties and underhand tactics; that they even resort to blackmail; how vigilant we have to be when orders are flagged up as high-risk by the payment gateway providers due to credit card risks and fraud.... This is what it entails to run a business whether big or small, for any serious person trying to put a stop to these recasters. But for every two of us there are tens of them.....
Same as it is easy for manufacturers to set up their own selling site, it is just as easy for the recasters to do the same. And as long as Ebay, AliExpress and Paypal, and all the other myriad of selling platforms, are being paid their fees, whether for legitimate products or not, they will continue to do so.
Apologies for the long rant. We hope this clarifies matters.